THE CSL SIGNATURE SOLUTION
DYNAMIC CROSS CHANNEL MARKETING
CSL’S signature solution is a powerhouse strategy for skilled businesses. Designed to drive down the cost of marketing, we begin with a comprehensive data analysis that identifies and locates your ideal customers throughout all of their online activities. By placing our advanced A.I. platform at the center, we target each individual user across all marketing channels, simultaneously within a single budget. This means your budget is allocated from site-to-site, and tactic-to-tactic, based on which channels deliver the highest quality and lowest cost leads. Ultimately, we create an environment where publishers compete for your budget, effectively driving down costs.
your marketing foundation
DATA MAKES ALL THE DIFFERENCE
Every buyer follows a definable path from becoming initially aware of a need, to completing a purchase. Understanding that path, and defining the characteristics of a buyer as they complete that journey is key to driving influence throughout each stage. It’s also the cornerstone that enables skilled businesses to compete based on their unique value. This means, higher quality leads that convert faster and spend more. It’s the reason campaign research is so important. Incorporating more than 40 data sources, we define your best target customers based on:
- Demographics & Geographics
- Psychographics
- Firmographics
- Finances
- Lifestyle Characteristics
- Online Behaviors, and more.
The first step
contact us today for your complimentary analysis
ANALYZING & DEFINING:
Your Online Presence
Technical SEO
Google Analytics
Buyer Engagement & Attribution
Market Research
Competitor Research
Buyer Personals & Behaviors
Database Analysis to define your most profitable customers
INDIVIDUAL SOLUTIONS
TACTICS CUSTOMIZED FOR YOUR BUSINESS
Utilizing the same AI platform that enables our Dynamic Cross Channel campaigns, we allow our comprehensive research to determine which solutions should be part of your campaign. Using predictive behavioral modeling to focus your budget on the buyers who are most likely to convert, your campaign is optimized up to 1,000 times per month.
Social Media Marketing
Combining advanced consumer analytics and content designed to influence your target audience, social media marketing drives influence and lead volume.
SEO & Paid Search Ads
Keyword research, bid strategies and quality score tactics. Technical SEO and content marketing techniques. All with meticulous A.I. powered optimization.
Full Funnel Digital Display
Audience targeting, Search Retargeting, Addressable Geofencing and Conversion campaigns, we elevate programmatic and publisher-specific display.
Streaming Video and Audio
OTT/CTV (Over-the-Top/Connected TV) and streaming audio platforms such as Spotify offers the ability to build brand visibility and highly performing lead.
Targeted Email Marketing
A one-to-one marketing experience that boasts the highest return on ad spend among all channels, targeted and delivered to our double-opt-in recipients.
Review generation & Management
Perhaps the most cost-effective and impactful solution available, easily automate review requests for each new transaction, building repeat customers and referral leads.
A PASSION FOR THE INDUSTRY
The expertise to create growth.
We understand the unique challenges that skilled businesses face. After more than ten years, 285,000 leads generated, and nearly $500MM in attributable revenue, we also understand its potential.
We are here to help create a transparent and transformative marketing strategy that focuses on helping your business rise above the competition, reduce reliance on third party lead sources and maximize margin. We look forward to showing you how.